Tuesday, July 10, 2012
But I am baffled by consumers who buy, not because they love the painting, but because of its inches. I was in the Torpedo Factory studio when a couple came in and pulled out a measuring tape. They held it up against several of my partners' pieces and mine as well. Then they left. An hour later they came back, measured again. I wondered if they would pull out fabric swatches to see if it matched the sofa. They left again. When they returned they settled on a piece that was 24 inches tall and was mostly red and yellow.
People should buy art that they love. Repaint the room or buy a new couch, if necessary. But love the art.